The companies that will survive in the age of AI are not the companies that use AI.

“Let’s introduce AI into our company.” I

‘ve been hearing this more and more lately.

Providing employees with ChatGPT accounts. Automatically creating meeting minutes. Having AI draft emails.

Certainly, even these small things can make work a little easier.

However, I believe that simply introducing AI won’t change a company.

Even if an AI is introduced, the old work remains

. Let’s say the time it takes to create documents is reduced using AI.

However, those documents are still reviewed by three supervisors, the same numbers are entered into other systems, and finally, they are printed on paper and saved.

In this case, even if one task is made faster, the overall productivity of the company hardly changes.

The problem is not the performance of the AI. It’s whether the company can ask itself questions like,

“Why are we doing this work?”
, “Is this approval really necessary?”
, and “How many times are we entering the same information?” The essence that many people overlook . In the age of AI, what is being asked is not just whether employees can write good instructions. It’s whether the company has a culture of accepting change. In a company that blames employees for failure, no one will try new methods. In companies where only the boss’s opinion is considered correct, small improvement suggestions from the field never come to light. In companies where information is concentrated in the hands of a few, it’s impossible to even organize the material needed to train AI. AI may not be something that hides the problems a company has always had, but rather something that makes them visible. As AI evolves, what is required of people will change. The World Economic Forum predicts that by 2030, about 40% of the skills required for work will change. On the other hand, it also states that not only knowledge of AI and data, but also creativity, flexibility, leadership, and collaboration will become important. (World Economic Forum) In other words, as AI develops, the value of work that only humans can do will increase. Understanding the feelings of others. Deciding what to prioritize. Taking responsibility in situations where there is no right answer. Believing in the potential of employees and supporting their growth. These are tasks that will be required of managers and executives more than ever before. Small and medium-sized enterprises (SMEs) can change precisely because they are SMEs . SMEs may not have the same budget or specialized personnel as large corporations. However, they have the advantage of being close to the field and being able to test decisions immediately. There is no need to implement a large system from the start. Weekly reports. The same inquiries that arrive repeatedly. A quotation that only the person in charge understands. To begin with, you just need to review one such familiar task. The purpose of introducing AI is not to follow trends. It is to free employees from unnecessary tasks and reclaim the time to face customers, think, and innovate. The question that will determine the future of a company I do n’t think will differentiate companies from one another in the future. I don’t think it will be “which AI is being used.” It will be ” how will the time created by AI be used?” The companies that can answer this question will create the next era. Will it be used to reduce the number of people? Will it be used to enhance human capabilities? Will it be used to protect current jobs? Will it be used to create new value? The companies that will survive in the AI ​​era are not the companies that use AI. I believe it will be the companies that are not afraid of change and continue to re-examine the possibilities of people and work.

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